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Cloverdale Reveille
Cloverdale, California
November 30, 2011     Cloverdale Reveille
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November 30, 2011

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CLOVERDALE REVEILLE, CLOVERDALE, CALIFORNIA • WEDNESDAY, NOV. 30, 2011 -- Page 7 IS new name for medical A new name, a new logo, a new website and even better healthcare for more than 6,000 patients is in store for Cloverdale and Geyser- ville residents. The new name: Alexander Valley Healthcare (AVH) succeeds Alex- ander Valley Regional Medical Cen- ter. "The old name focused on one aspect, medical, while going for- ward, AVH will maintain high quality medical care and increase the emphasis on supporting a healthy community," said CEO Deborah Howell. The new Logo: a Circle of Life embracing two figures against a rolling hillside, represents the high level of care available to all resi- dents in the northern Alexander Valley and Dry Creek Valleys. The small and large figures might be in- terpreted as children and adults or Geyserville and Cloverdale. The rolling hillside in the background denotes the east and west bound- aries of our beautiful valleys. "We are here to serve infants, teens, adults and seniors with Board Certified physicians, help them make healthy choices and reign in the ever spiraling cost of health- care," Howell added. The new website: www.alexandervalleyhealthcare.org. Healing the Whole Person "Over the past year, we have worked hard to upgrade our staff and systems," explained Board Chair Mark Thayer: "We are con- stantly striving to develop pro- grams that assist in healing the whole person, and it seemed appro- priate to reflect those changes in a new website, a shorter name, and a new tag line that pledges "Your Health, Our Mission." The logo was designed by Vickie Norris, who worked with the AVH team to de- velop the web site. Each patient is assigned to a Board Certified physician with a supporting care team, Howell not- ed. New patients from Cloverdale and Geyserville are finding AVH Alexander Valley Healthcare (AVH) board chair Mark Thayer with some of the AVH staff. / A Safety Net For All This past year, as it has since 1995, AVH provided a vital health- care "Safety Net" with uninsured patient visits topping 1,600. While all patients are required to pay something bas~ on income, unre- imbursed care exceeds $200,000 an- nually. Total patient visits topped 15,000. Until several years ago, AVH re- ceived up to $300,000 annually to offset the costs of treating unin- sured patients. That ended in 2009 , Your Health Our Mission , tem wide. Call or come to AVH and let is help you discover the accessi- ble health maintenance prevention services available to you, some at little or no cost" Howell declared. Healthcare equality and decreas- ing costs system wide begins with each patient we serve, she added. This also helps assure that the ER is clear for true emergencies, she add- ed. With new federal healthcare leg- serville census tracts have a real shortage of primary care physi- cians. To serve a population of 16,000 there should be nine doctors. There are four at AVH, offering a full range of services, including pri- mary care, emergency care, preven- tive health care, confidential teen counseling, OB/GYN care, immu- nizations, pre-employment physi- cals, family counseling, sports physicals, healthy family programs and dental services. The next nearest primary care physicians are in Healdsburg and Ukiah, inconvenient for many. New patients are always wel- come, with or without insurance. Most insurance plans are accepted, as are Medi-Cal and Medicare. The center's location remains the same, ~with clinical offices at the comer of Tarman Drive and South Clover- dale Blvd. The business office and mailing address is 100 W. 3rd Street. Call 707-894-4229 for appoint- islation requiring insurance for all, ments. our trade association estimates that AVH is a 501c3 non-profit. It re- convenient, cost effective and corn, when California'sstate budget hit a up to 2,000 uninsured in the C10- lies on patient fees; grants>: from mitred,, to qt,n~ty care= ..... - ~,~ ...... downw~r~lairat: ~%VH:: operates verd:~}e• area may"select AVH as~'non, gover~ment a~ies,lLk~'~' '" ~ :: We hope patients and the com, ~:'~'with no federal Or state grant fund~ their m~di~al homel " "aix G. Koman, Blue Cross-Blue munity will quickly recognize the ing and receives no tax dollar reve- AVH Is Unique In Sonoma : Shield and Healthcare Foundation newname and make use of the web- hues from local healthcare districts. County .Northern Sonoma County as well site, said Howell. Our annual ap- "In these tough economic timesAVH is a federally-designated as donations from the community. peal letters are in the mail, and we people tend'to delay routine health- Rural Health Center. It's the only You may send your tax deductible are asking for much-needed funds care maintenance. This is a mistake. Community Health Center so des- donation check to AVH, 100 West to support and continue to upgrade Preventive healthcare is a key com- ignated in Sonoma County. That's Third St., Cloverdale, CA 95425.- local health care during these tough ponent in maintaining good health because the Cloverdale and Gey- Mark Thayer economic times." and lowering healthcare costs sys- • Brakes • Tune-Ups • Timing Belts • CV Joints • Oil Change & • Fuel • A.C. All Work Guaranteed ~@~g~ihl ~ ~)@ll~’ft~C ASE Master Tech Lube Injection Service Repairs & Conversions 101 N. Cloverdale Blvd. olibap Spinal Buy three Massage Gift Certificates and get the fourth one FREE You will have three gifts and one for yourself/ Terri MatlockColleen Shields 228-6589 292-4168 Main Street Spa 131 N. Main Street Cloverdale Need Medicare coverage? Ask me about the right plan for you. • Are you on a fixed or limited income? • Do you need help paying for your health care costs? • Do you need help paying your prescription drugs? • Do you have Diabetes, Cardiovascular Disease, or Congestive Heart Failure? • Have you recently become eligible for Medicare? • Have you recently moved to the area? Get the answers to all your questions on Medicare Advantage, Part D, and supplemental health plans. Contact me to talk about your choices. Medicare Annual Enrollment Period October 15 through December 7 Nixon Financial CA Insurance# 0D08323 mBlmBm 894-9882 ’ Museum holiday open house set By Roberta Werdinger The advent of winter in Mendoci- no County brings its challenges, as the elements come into stronger play, yet also offers its particular and rich gifts. Chief among those is the chance to gather in brightly lit and warmly decorated rooms, par- taking of the food, music, crafts and gift-giving that are unique to the season. These acts of giving and re- ceiving are essential to our well-be- ing as human creatures; and perhaps the most basic gift of all is that of our mutual presence. The Grace Hudson Museum and Sun House would be honored, therefore, to have you present at its annual Holiday Open House and Gift Market, to be held from 10 to 3 on Saturday, Dec. 3. A wide and satisfying array of sights, sounds and tastes for all ages will be avail- able, including refreshments, live carolers featuring the Ukiah Madri- gal Singers, bear puppet shows, and of course a visit with Santa. Visitors can view the museum's current exhibition, "Bear In Mind: The Story of the California Griz- zly," then tour the Sun House, Grace and John Hudson's historical residence, freshly decked out for the holidays. Shopping for the season at this event embodies the spirit of both giving and receiving, since all pro- ceeds go to benefit the Grace Hud- son Museum and Sun House. This includes crafts and foodstuffs from such local artisans as McFadden Farms, Wax & Bing Pottery, Pearli- cious, and Carol Hall's Hot Pepper Jelly Company. Christmas bay leaf and fir wreaths will also be on sale. Local writers David Vilner, author of the haiku collection "Bwana, It's Myself" and Lucienne Lanson and Patricia Tetzlaff, authors of "Grace Hudson: Artist of the Pomo Indi- ans," will be on hand for booksign- ings. The Grace Hudson Museum and Sun House is at 431 S. Main St. in Ukiah and is part of the city of Uki- ah's Community Services Depart- ment. For more information please call 467-2836. FREE, GRATIS, ONTHE HOUSE! All are welcome Mon., Dec. 5, 8:30-9:30 a.m. Wed., Dec. 7, 8:30-9:30 a.m. Del Webb Lodge, 210 Red Mountain Dr. Bruce Johnston, 894-3066 Crown & Bridge • Root Canal • Dentures Bleaching • Emergency Appointments CEREC Computer Design for New Crowns 114 N. Main St. • New Patients Welcome www.mycloverdoledentist.com Please fill out the following form: TIIllllIlllIlIllllIIIlI~ [] New Listing I I [] Name Correction, Address or Number I I [] Delete Listing I I I I Name I I I Address (optional)" I I Phone Number: I Comments: [ i i illll ii i i illllll ill I I I I I I I ,,,,= dl Please complete this form and mail to the: Cloverdale Reveille, POB 157, Cloverdale CA 95425 Or stop by our office at 207 N. Cloverdale Blvd.