Newspaper Archive of
Cloverdale Reveille
Cloverdale, California
July 2, 1997     Cloverdale Reveille
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July 2, 1997

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July 2, 1997, Cloverdale Reveille, Page 5 World Manufacturing thriving for the past 26 years Roswell, New Mexico. Mfg., Cloverdale's and rubber fabrication ,received a special request a mattress designed evidence--a little crea- back in comfort on was actually a L by a movie company in New mattress was special- during filming. But this of the unique projects tackled over its of operating in has made four mattresses to during sur- water holding fit in the machine gun of World War I/ to provide extra air racing; and inflatable blad- manufacturers load tests. and Becky Moore be- in the vinyl fabri- in 1971 after in a timber crushed his leg. Becky, Jerry's doc- he'd have to find a line of work. At that time there was a small vinyl fabrication plant in Clo- verdale called Magic Carpet Waterbeds. The owner was hav- ing financial difficulties and of- feted to sell the radio frequency welding equipment to Greg Moore and Mike Greenhalgh. Mike was the owner of vVork- ingman's Waterbed" store in Santa Rosa. The Moore brothers and Mike purchased the equip- ment and formed a partnership that supplied the existing five or six Sonoma County waterbed stores with product. The business quickly expand- ed beyond Sonoma County as waterbeds became more and more popular. Jerry and Becky Moore became sole owners of the business in 1973 and shortly thereafter purchase property and built the current factory on Dutcher Creek Road. The busi- ness grew quite rapidly during the 70's. During the 80,s drought, the business started promoting lin- ers for leaking water tanks, res- ervoirs and ponds. This proved to be a viable business because water companies found it cheap- er and easier to lien leaking tank s and reservoirs than to replace them. The highest tank lined was for the City of Eureka. It was 14' high and sat on a 50' high tower that even Eureka's crew was reluctant to climb onto. The larg- est one piece liner measured 48' diameter by 20' high and was installed in Elk Creek, CA's, water tank which services the entire town. New World recently purchased a new heavy duty utility truck and travels throughout Califor- nia installing liners for water companies. The company currently em- ployes 17 people and supervisor, Dennis Yanglin, has been part of the firm for 23 years. The company is in the early plan- ning stages for a new factory to be built adjacent to the current factory within the next few years. They also manufacture pond liners sold in kits at Costco and Home Base, air and waterbed mattresses, specially designed mattresses for hospitals, porta- ble water tanks for recreational vehicles, and storage liners for boxes that hold adhesives, pet food, liquids, etc. for shipment. Currently they are working on orders for 3,000 bulk container liners that need to be shipped within the next four to eight weeks. Cloverdale residents can buy products directly from their plant at 27627 Dutcher Creek Road. For more information about the business call 894-5257. Jackle Perlenfein and Trina Musgrave operate a radio frequency heat sealing machine. Radio waves are directed through metal dies Into the material when the machine Is activated by the operators. The radio waves create a molecular disturbance In the material and this in turn creates a type of heat which fuses the material together. When the late JP Morgan was asked what he considered the best bank collateral, he replied, Character/'. -Author Unknown CLOVER MILK 69 , Moore, left, of New World Iklnufacturlng, 111 lhown : , --:"-- CEO Unda Brown at the company's recent After- ....... ..... Kathy Wllyte operates another R.F. Welder. Vinyl and rubber Is ""  .......  delivered to the company in 250 and 500 pound roil. TIi'mstedaf Is 2 Liter I1 run thrugh a cmputerlzed eutting machlne which cuts the rils into  l  'i 9 9*Tm Grade Promotion "': or rouna, genera,ly are cut by hand. Finished products may range from   is a list of the hard working students who a mw ounces to 500 pounds or more in weight. J=C/ ?oted from the 8th grade and will begin Ill   .&cm nextfallasfreshmanatCloverdaleHigh IA (agel, KC Hernandes, Raul Baeza, Vanessa Bryant, Your Choice of Singles! rang, Martha Cmnzalez, Joseph Robettaro, Marie  Bodwelx, 24 OzCan ared Clancy, Angel Ybarra, Brad Zanxi, Parisa  Mlckey's,24OzClrl ib MHI' Hioh i,,ife, 32 Oz Ootflo O, Shane Maske]], Rocio Carri]]o, Matthew At- $20 Installed I i c-.---',==-= Linda Carrillo, Ryan Ackerman, Lizeth Sanchez, eyes, Melissa GarretL  Bud Dry, 32 Oz Bottle l,berts' Kimberly Belie, Ehren Werner, Heidi COl.Atanacio Chavez, Maria Delgado, Matt Muncy, I llldl,,,$91123x42 Only a Austin, Darin Braswell, Clara Torres, Aaron Met- I :____ dda Morales, o Buchignani, Mary Maciel, Rajiv i  $. mberly Rose, Tyler Lusk, Amy Lile, Sear) OBrien, =. Warran Custom Made Free installation Neal Reynolds 4cKean. Bricker, Amanda Davis, Kevin McEwen, Emily Charles Polston, Natasha Barber, Nate Sutton, Jerry Wilson, Heather Cerveny, Jared Zucker, Nic Grell, Cindy Huang, Robert Diaz, Bobby Joey Wedge, Heather Stewart, Danny Novak, Red Dog Beer Chris Partain, Michelle Cason, David Waldman, Joe Travinsky, Adelyada Vargas, : Barajas, Kacie Camilli, Christopher Muller, Crista Sana Lodhi, Adrian Ruiz, Kristi Amann, Kathleen Cookman, Michael Maguire, Jr. Wilson, Robert Ditslear, Molly Connolly, Timothy CXandice Lorence, Jamie Mishler, Jennifer Huls, Green, Michaela Bred, TJ Beeson, Nora DeDont- Mishler, Jennifer Carstens, Jason Mancini, Showers, Eddie Rosemon, Jacquelyn Bilbre, Joe McEachern. Rehabilitate the FILM DEVEL OPING CtMrd00 RmlmcV House Cloverdale Museum building has been declared unsafe and new alarm and temperature systems. We ask any donation you can to help us achieve goal. All  are tax-deductible, and you will acknowledgement of any gift over $25. to help rehabilitate the Gould/Shaw Cloverdale Historical Sodety Museum. Enc is my tax deductible eo,,rdb),, o p#,t to: cord= nL,=" t socay) St.. Zip: of:. ,J 117 Bmod flmet, ClovordMe 894.4414 ,20PF :: :: 4 " Photos 117 BeomlW N4.4414 $599 ;cv "$1 oo 99 eUDWmEFt COORS, MILLER 12 Pack ! Oz Car Last Seven Days on Cigarette ,, Carton Sale/ Camel, Marlboro,  And Wlnton Baic SUIEON OENER'S WkqNINO: ! E&J Brandy 710 ML 799 "We Have Superlotto at Both Stores-Come Try Your Luck/ LOOK WHAT OTHER SERVICES WE OFFER At our 840 N. Clvd. Blvd. Location... Beer Kegs for Parties, and You can pay your PG&E and A T& T Bills and Send or Receive Money through Western Union/ Both Locations Money Orders, 49 Up to $300 We accept food stamps & manufacturer's coupons/